Brand Story

själ [n. (swed) spirit, mind, heart & soul]

själ is a luxury lifestyle skincare line that merges a holistic approach with scientific advances, creating simple, effective products which are truly universal. själ skincare is a global concept, bridging ancient eastern medicines with the latest in western biotechnology, infused with bio-osmotic energy through precious minerals and gemstones. själ incorporates the highest possible standards for quality and product performance. själ offers innovation and luxury to every element of their simplistic, yet multi-tasking skincare regimen.

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